WHITEHOUSE STATION, N.J. – December 20, 2018 – Chubb has been named a Best in Biz Awards Silver winner in the Marketing Campaign of the Year category. The Best in Biz Awards is the only independent business awards program judged each year by prominent editors and reporters from top-tier publications in North America.
In 2018, Chubb launched several innovative marketing strategies including: commissioning two research initiatives designed to help distribution partners attract prospects, improve client retention and enhance value; and, teaming up with NFL players, Nick Chubb and Bradley Chubb, to highlight the innate connection between these two rising stars and Chubb.
“As the Silver Best in Biz Marketing Campaign winner, Chubb is recognized by the judges for our integrated marketing approach and our enterprise-wide collaboration and dedication to helping our distribution partners, including our agents, brokers and financial advisors, secure new clients and bring success to their own organizations,” said Ori Ben-Yishai, Chief Marketing Officer, Chubb North America Personal Risk Services. “We are honored to win this prestigious award while helping our partners to achieve new heights of accomplishments.”
Chubb often hears from agents and brokers about how its portfolio of resources helps make their jobs easier.
“When meeting with our Centers of Influence, we provide a lot of detailed information about different types of coverages, including cyber protection, employment practices liability and excess liability,” said Ali Lafferty, Vice President of NFP Private Client Group, Phoenix, AZ. “Chubb’s materials and the real life examples provided make it easy for partner agents to understand and clearly articulate to their clients, when we can’t be there.”
Sue Greer, Sales Executive, Propel Insurance, of Tacoma, Washington, said that her biggest success has centered on Chubb’s protection outlook tool, which is designed to help financial advisors ensure their successful clients understand how property and casualty insurance can help further secure their financial outcomes. “Our partner wealth managers heavily rely on me for my expertise,” Greer said. “Being able to supplement that guidance with easy-to-use resources ensures brokers and agents can meet their clients’ specific needs, with a consistent, yet often overlooked, approach.”
“We remain committed to providing our agents and brokers with timely resources designed to help grow their businesses,” Ben-Yishai added. “We have many exciting initiatives planned for the new year to further our breadth of offerings, and we look forward to partnering with them to make a difference to those we serve.”
Each year, Best in Biz Awards entrants span the spectrum, from some of the most recognizable global brands to the most innovative start-ups. The 8th annual program proved to be a particularly tough competition, garnering close to 700 entries from an impressive array of public and private companies of all sizes and from a variety of geographic regions and industries in the United States and Canada. Best in Biz Awards 2018 honors were conferred in 70 different categories, including Company of the Year, Fastest-Growing Company, Most Innovative Company, Best Place to Work, Support Department, Executive of the Year, Most Innovative Product, Best New Service, CSR Program, Marketing Campaign and Blog of the Year.
For a full list of gold, silver and bronze winners in Best in Biz Awards 2018, visit: http://www.bestinbizawards.com/2018-winners.
Chubb is the world's largest publicly traded property and casualty insurance company and the largest commercial insurer in the United States. With operations in 54 countries and territories, Chubb provides commercial and personal property and casualty insurance, personal accident and supplemental health insurance, reinsurance and life insurance to a diverse group of clients. As an underwriting company, we assess, assume and manage risk with insight and discipline. We service and pay our claims fairly and promptly. The company is also defined by its extensive product and service offerings, broad distribution capabilities, exceptional financial strength and local operations globally. Parent company Chubb Limited is listed on the New York Stock Exchange (NYSE: CB) and is a component of the S&P 500 index. Chubb maintains executive offices in Zurich, New York, London and other locations, and employs approximately 31,000 people worldwide. Additional information can be found at: chubb.com.
About Best in Biz Awards
Since 2011, Best in Biz Awards has made its mark as the only independent business awards program judged each year by a who’s who of prominent reporters and editors selected from top-tier publications from North America and around the world. Over the years, Best in Biz Awards judges have ranged from Associated Press to the Wall Street Journal and winners have spanned the spectrum, from blue-chip companies that form the bedrock of the world economy to local companies and some of the most innovative start-ups. Best in Biz Awards honors are conferred in two separate programs: North America and International, and in 70 categories, including company, team, executive, product, and CSR, media, PR and other categories. For more information, visit: http://www.bestinbizawards.com.
Laurie Taylor: 908-903-2611; firstname.lastname@example.org